Its all about LOTUS….
LOTUS Lotus was born in 2000 after my desire to contribute to the world of streetwear could no longer be contained.We started with just $50 seed money.
I sold LOTUS Tees to mates and just about anyone else who would listen. The profit from each new tee design was put back into making more tees.
Lotus grew well and the first “season” of 5 or 6 tee designs caught the attention of some local stores who stocked our first season. It sold out in a few weeks.
Since then LOTUS seasons have included our own denim range as well as some small run CMT items
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Over the years LOTUS has been supported by some great people and some cool shops and over the last few years we have produced limited runs of each new design.
We have had several offers from stores both here in New Zealand and from The USA and Canada but have decided to slow things down a bit and only work with people we really want to work with.
We remember the ‘good old days’ of streetwear and want to try and bring back some of that flavour and excitement.
Our aim is to keep LOTUS exclusive, not to be snobs but to try and re-create that kinda brotherhood you used to feel when you knew that you had the only Stussy tee in that colour way in your whole town…. you got it and when you saw someone else rocking something fresh you knew they got it as well….and even though Airwalk NTS were as ugly as sin you knew that they ruled for skating and that no wannabe (poseur) would get it..
We think humour is vital. Many or our designs are over the top or done with tongue firmly in cheek. We are super happy to satirise anything trendy and should never be taken too seriously!
In 2010 lotus is set to do really average sized things!
Were so exclusive it hurts (us).
im brett. my personal blog is here http://bretts.tumblr.com/
